Chevrolet’s Unique Program Lets Drivers Create Their Own Corvette
The Corvette is as American as apple pie. Now owners of the iconic symbol can lend a hand in building part of their American dream, specifically a supercharged engine.
As part of the world’s most hands-on supercar program, the Corvette Engine Build Experience allows drivers to literally build the 638 horsepower engine that will power their car. Radio personality, Todd Schnitt is the first customer to take part in the program. At the Wixom, Michigan facility, expert technicians lead owners like Todd through the process one step at a time. When the engine is assembled, a personalized nameplate is added to the engine next to the builder’s name.
This is just one of the latest program offerings to Corvette enthusiasts. Owners can also watch their cars roll down the assembly line, pick them up at the National Corvette Museum and receive complimentary high-speed driving instruction.
